Introduction
Emporio Armani is the best-selling sub-brand of iconic Italian luxury fashion house Giorgio Armani. In addition to the clothing lines, accessories and beauty products, the label offers an excellent selection of jewellery creations and wristwatches for men and women.
Established by the eminent Italian fashion designer Giorgio Armani, it is one of the most admired names in the haute couture universe.
In 1997, the illustrious company signed a long-term partnership with Fossil Group to design, develop and distribute watches under the Emporio Armani label. At Baselworld 2014, the Swiss Made series was launched.
Emporio Armani watches typically represent a successful fusion of carefree yet refined style of the distinguished Italian Maison and the watchmaking expertise of Fossil, a leading manufacturer specialised in the fashion watch segment. The iconic brand’s timepiece collection is comprised of various segments, starting from analogue wristwatches to smartwatches.
In 2014, the global watch licensing agreement between Giorgio Armani S.p.A and Fossil Group was renewed for ten years.
Emporio Armani Watches
In the analogue segment, Emporio Armani is maintaining an exceptional selection of both quartz and self-winding mechanical timepieces. The brand proposes two categories of analogue wristwatches: Regular and Swiss Made.
The Regular collection is typically comprised of time-only, time with the date, chronographs and multifunction fashion watch models. They are powered by quartz or automatic movements. The notable models in this segment are Alberto, Arianna, Aviator, Beta, Dino, Diver, EA Donna, Gamma, Gianni T-bar, Kappa, Luigi, Mario, Nicola, Renato, Retro, Ruggero, Sigma, Sportivo and Valente. The Meccanico series typically offers self-winding mechanical timekeepers for ladies and gentlemen.
Nowadays, connected watches are popular with the tech-savvy generation. Presently, the Emporio Armani smartwatch collection offers hybrid models and touch screen smart watches.
Emporio Armani Popular Watch Models
(1) Emporio Armani Aviator
Emporio Armani’s Aviator timepieces evoke the sophisticated style typically associated with the aviation world. Mainly comprising of quartz chronographs, the distinguishing features of this series are classic round case with welded lugs and mushroom-shaped pushers. They combine classic design of the old-school pilot timepieces with modern technology. These accurate timekeepers are suitable for those who love aviation-themed fashion accessories.
The vintage bi-compax style dial incorporates centre chronograph seconds hand, tachymeter scale, 24 hour subdial at 3 o’clock, small seconds counter at 9 o’clock and a date window at 6 o’clock. These Emporio Armani mens watches are available in the retail price range of HK$ 2,800-3,300. The brand also offers the Aviator style watches from its Meccanico and Hybrid smartwatch collections.
(2) Emporio Armani Gianni T-bar
Gianni T-bar is a modern, fashionable yet minimalistic analogue watch collection dedicated to stylish women. Graciously offering a wide choice of patterns, case sizes and color ways, this Emporio Armani watches womens series takes its name from the T-bar style lug design. The approximate selling price range is HK$2,500-5,000.
Some notable Gianni T-bar quartz models are AR1925, AR1926, AR11223, AR11244, AR11294, AR11320, AR11092, AR11386I and AR11387I.
(3) Emporio Armani Mario
Mario is a sports chronograph watch collection dedicated to energetic and fashionable men. The prominent characteristics include exterior tachymeter bezel and robust construction with screwed push buttons and crown.
The tri-compax dial features centre chronograph seconds hand, 24-H subdial at 3 o’clock, 30 minutes register at 9 o’clock, small seconds at 6 o’clock and date at 4.30H. Equipped with a quartz movement, Mario has a 43mm diameter case. The Emporio Armani HK price range of this series is HK$2,500-4,000.
(4) Emporio Armani Meccanico
As the name suggests, this impressive collection is comprised of mechanical watches. Meccanico offers various three-hand and multifunction models for men and women. They generally utilize the exterior designs of the brand’s best-selling analogue quartz wristwatches like Aviator, Gianni T-bar, Luigi and etc.
Most of the gent’s automatic timepieces feature visible movement dial design. A popular style among these is the Emporio Armani pattern open-working. The average Armani Watch HK selling price range of this series is HK$3,000-5,000.
(5) Emporio Armani Diver
Diver is one of the most popular categories in the sports timepieces. Emporio Armani also offers a diver model with 100m water resistance. Equipped with count-down bezels and crown guards, this robust stainless steel timepiece evokes the grand style of legendary dive watches. Housing a quartz movement inside its 42mm case, it displays the hour, minutes, seconds and date. The approximate price range is HK$2,000-3,500.
(6) Emporio Armani Swiss Made
The series offers finely crafted and high precision wristwatches manufactured in Switzerland. Distinguished by their sophisticated and timeless appeal, these timekeepers are created according to the prestigious Swiss Made quality standards.
This remarkable Emporio Armani watch collection includes quartz and mechanical automatic timepieces, ranging from time-only models to chronographs. This series belongs to the above HK$5,000 price segment.
(7) Emporio Armani Matteo Gen 5 Smartwatch
This is a popular touch screen smartwatch from Emporio Armani. This fifth generation series comes with a multitude of wearable technology functions. Powered with Wear OS by Google, it can be synched with Android (4.4+) or iOS (9.3+) based smartphones. This model offers functionalities like Activity Tracking, Google Assistant, Heart Rate Monitoring, Google Pay, Google Fit, GPS Tracking, NFC and Bluetooth connectivity.
The other beneficial features available with this model are Alarm Clock, Altimeter, Backlight, Calendar, Calories counter, Camera control, Compass, Countdown, Distance tracking, Email, Fitness tracker, Lap timer, Multi Face, Multiple time zones, Music player, Pedometer, Social media notifications and Voice control.
Designed for men, Matteo Gen 5 comes with a 44mm diameter case made of steel. Water resistant to 30 meters, it is available in various color ways like blackened, gold-toned and multi-colored. It incorporates three sensors: Accelerometer, Gyroscope and Heart Rate. With this connected Armani watch, you can answer calls made to your smartphone. It costs about HK$3,300.
Conclusion
Highly popular in the fashion world, Emporio Armani watches are known for their stylish appeal, sophistication and good quality standards. Stainless steel remains the most preferable material for manufacturing the cases and bracelets. In addition, the brand offers various finishing options like black, gold, gunmetal and multiple color.
Merging the iconic luxury Maison’s cutting-edge flamboyance and suaveness, these stylistic time-telling fashion accessories can be easily paired with various types of clothing styles. Most of the Emporio Armani watches come with mineral crystal glass. Swiss Made models feature sapphire crystal. The brand’s wristwatches offer water resistance in the range of 30m, 50m or 100m.
Men’s watches are usually available in 40mm, 42mm, 43mm, 44mm and 45mm case diameters. In the masculine line up, the most popular dial colors are black, blue, white, green, brown and champagne.
The brand’s feminine models come in 26mm, 28mm, 30mm, 32mm and 34mm sizes. For ladies, the brand offers unlimited choices of shades, patterns and styles, including stone-set and mother-of-pearl dials.
Emporio Armani analogue fashion watches (excluding the Swiss made series) spotlight the famous brand logo in place of the 12 hour marker. Representing the superiority and excellence, this recognized symbol depicts an eagle looking at the right direction.
Affordably priced, all Emporio Armani watches are produced by Fossil Group. Except the Swiss Made line, all of them are manufactured in the Far East.
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